All case studies

Estancia La NegraLivestock

An auction catalog with a single source of truth

Dozens of third-party pieces arriving late, in different formats and with ambiguous instructions. We turned it into a system: two separate deliverables and a board showing what is missing and who owes it.

2

separate deliverables where everyone assumed one

11

pieces ordered and tracked

17

QR codes generated

The problem

The catalog for a large auction is dozens of third-party pieces — sale orders, health annexes, sponsor ads, commercial terms — that arrive late, in different formats, with instructions that contradict each other. The project was being tracked over email.

What we did

We organized the project as a system. We found that it was really two separate deliverables — the digital catalog and the printed sale order, eleven pieces in a precise order — and settled the ambiguity of what belongs to each: logos to the printed order, ads to the digital catalog.

We classified the sponsor ads, generated the QR codes for the seventeen sires, and built a status board piece by piece: what is in, what is missing, and who it depends on.

The outcome

A project that lived in an email thread now has a single source of truth. What is still pending is only what depends on third parties, visible in one table.

Built with

  • Structured documents
  • QR generation
  • Status board

More case studies

Different industries, same way of working: one concrete problem, one solution that keeps running.

Cabaña Santa RitaLivestock

A catalog that next year gets updated, not rebuilt

A catalog built in design tools is rebuilt from scratch every year, lot by lot. We built it from the data, so the next edition is an update instead of a rebuild.

5thannual auction, catalog delivered

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CIALE AltaBovine genetics

From the webinar to the follow-up, same day

After a webinar you are left with a video, raw spreadsheets and no follow-up at all. The newsletter and the report with the numbers went out the same day.

148attendees out of 419 registrations (35%)

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Foro Argentino de Genética BovinaInstitutional · Livestock

The full identity of a national congress

A national congress needed an identity, artwork and a promo video on event timelines, not campaign timelines. We delivered the full identity, with the shots that could not be photographed generated by AI.

2versions of the video by confirmed logos

Read case
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